Promotica completes the acquisition of Grani & Partners Promotica S.p.A. has completed the acquisition of the remaining 20% of Grani & Partners S.p.A., bringing its ownership to 100% of the company. The transaction completes the strategic integration process launched in 2023 and further strengthens the central role of Grani & Partners within the Promotica Group’s growth strategy. The synergies already developed between the two companies enhance their ability to offer innovative, integrated solutions in loyalty programmes and promotional marketing. With more than forty years of experience in the international promotional market, Grani & Partners will continue to support the Group’s development in Kids Promotion, Automotive and Industry, while strengthening its international positioning and leveraging its creative and industrial know-how. Read the full press release